Arts, Culture & Humanities
Doors Open Denver (DOD) is an annual, FREE two-day event that provides opportunities for residents and visitors to explore our city, creating meaningful connections to the built environment and promoting quality design. The Denver Architecture Foundation (DAF) inspires the community to connect, through self-guided or expert-guided (fee-based) tours of Denver's unique spaces, including high-profile, historic and/or artistic feats of architecture and design. In many cases, the public would not otherwise be able to access these sites.
In April of 2017, DAF hosted the 13th Doors Open Denver event. Activities included an opening reception on April 28th; two days of self-guided tours at 68 open sites and 133 expert-guided tours at 51 unique locations on April 29th and 30th; Box City family-friendly programming on April 29th; and six pop-up Arts + Culture activities brought together by 32 artists. Citywide, residents and visitors of all ages and backgrounds experienced the built environment in new and exciting ways.
SUCCESS IN 2017:
--68 sites participated, in line with 2016
--133 Insider Tours at 51 locations hosted 2,075 participants, in line with 2016
--20,053 visits to 68 open sites throughout Denver; nearly 8,000 unique visits
--Roughly 10,000 total event participants, including many who participated in six Arts + Culture activities
--270 post-event survey responses demonstrated consistently high satisfaction ratings from participants
--DOD social media strategies leading up to and during the event boosted followers on Facebook by 18.5%, Twitter by 17%, and Instagram by 43.3%
--DOD advertising remained strong through a partnership with Westword to circulate 20,000 print copies of the event guide; additional Westword strategies included email campaigns, website advertising and social media posts
--Successful outreach strategies included targeted TV and radio spots on CBS4 and CPR, a social media Street Team to generate buzz targeting young adults and earned media coverage valued at over $175,980.
Children and Youth (infants - 19 years)
The Cleworth Architectural Legacy (CAL) Project/Architecture in the Classroom is delivered in partnership with Denver Public Schools. Over the past 18 years, CAL has become a nationally-recognized, award-winning educational program, highlighting the successful use of architecture as a mechanism for students to apply skills and lessons in various subjects: math, science, social studies, civics, art and other interdisciplinary studies. Partners credit CAL with providing "incredible learning experiences" and "innovative avenues to introduce students to architecture and design." CAL seeks to enhance the educational experiences of school-age children in Denver Public Schools (DPS) by investing in classroom resources, training teachers and in-school volunteers and building community-school relationships.
The CAL curriculum integrates seamlessly into existing subject matter, adding value to diverse educational environments and helping students to develop applied skills. Students begin by learning the principles of architectural design with activities covering architectural history and vocabulary, using examples from students' environments and well-known Denver architecture. The curriculum then shifts focus to hands-on design and problem-solving activities (including mapping, model-making and design drafting) which enhance the core curriculum of each classroom.
Since 2000, CAL has served over 9,000 K-12 students and connected hundreds of volunteers from design firms with local schools. In the 2017-2018 school year, CAL trained 20 teachers, recruited volunteers from 20 architecture/engineering firms and reached nearly 500 K-12 students.